Managed growth systems
for electricians.

You're up a ladder, the phone's ringing, and you cannot tell from the voicemail whether it is a small repair, an EICR or a larger planned job. Flow Local joins missed calls, forms and messages into an approved intake route, captures useful job details and puts either confirmed availability or a clean brief in front of the right person. The safety wording, diary connection and handover rules are before anything goes live.

Scoped around the work types, safety wording, diary and staff handovers your electrical business actually uses — as a managed system, not a generic trade chatbot.

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Phase 1 enquiry & follow-up systems from £2,000 · Full connected systems £3,000–£6,000 · Managed operation from £300/month

Where electricians lose work.

Most of the work you don't get was never lost on price. It was lost on admin — in one of five moments:

  • The missed call you never hear. Drilling, loft hatch, live board. Phone rings, you don't hear it. They ring the next firm.
  • The EICR enquiry that sat overnight. Letting agent needs it turned around for a tenancy start. They needed to know by morning. You replied Tuesday lunchtime.
  • The vague "it keeps tripping" message. No make, no model, no photo. You can't quote without asking five more questions, so you don't — and neither do they.
  • The EV-charger enquiry shopped around. They're ringing four installers. The one who replies with a clear grant-aware answer in 10 minutes wins it.
  • The Google search you don't win. "Emergency electrician [your town]" — top three results have 200+ Google reviews. You have 22. Cold traffic defaults to them whether they deserve it or not.

What Flow Local builds for an electrical business.

Conversion path, enquiry pipeline, follow-up and reporting, with paid acquisition only after the handovers work.

1. Lead response — callouts routed visibly

Missed calls can trigger an approved text-back. WhatsApp, Instagram and website forms land in one pipeline. The intake captures whether the request is a live hazard, EICR, fault-finding, consumer-unit upgrade, EV charger or commercial job, then offers an approved visit route or puts a structured brief in front of you. Landlord and letting-agent work can follow a separate track.

Read the full lead response breakdown →

2. Reviews — genuine evidence customers can trust

Every eligible customer can receive the same neutral review request at an point after the job. Service-recovery feedback can still be flagged to you, but the public-review route is not withheld on the basis of sentiment. This builds a steadier body of genuine evidence without promising a map-pack position.

Read the full review system breakdown →

3. Paid acquisition — the work you actually want more of

Once the bucket is fixed, Google Local Services Ads and targeted Meta campaigns can aim at the work that pays best — typically EV chargers, fuse-board upgrades, rewires, and landlord EICRs — and at your actual service area. Landing pages match the job. Reporting ties spend back to booked revenue.

Read the paid acquisition breakdown →

Common questions from electricians.

Missed calls can trigger an approved text-back, while WhatsApp, Instagram and website forms feed the same intake path. The system captures the work type and either offers an approved visit route or gives you a structured brief to review.

It can capture approved job-type and safety questions, label the request and route it according to rules you have signed off. It does not diagnose an electrical emergency; urgent or uncertain cases receive approved safety wording and a named human route. Any diary booking depends on confirmed availability and connection.

Yes. Landlord EICRs, letting-agent jobs, and commercial work get tagged and routed separately — different paperwork, different pricing language, different contact. You stop mixing them up on the phone at 6pm.

It can support a focused acquisition test once capture, qualification and follow-up are working. The campaign, landing page and agreed intake route can focus on services such as EV chargers or fuse-board upgrades, with results measured against qualified enquiries and booked work rather than promised in advance.

Most businesses start with a Phase 1 Working Fix (from £2,000)—instant response and qualification for web, ad, missed-call, and WhatsApp/SMS enquiries plus automatic follow-up on sent quotes/proposals without setup homework. Full systems with broader website rebuilds and multi-stage CRM pipelines are £3,000–£6,000, with ongoing management from £300/month (upfront fixed scope, with software and ad spend billed directly at cost). If an existing specialist CRM, practice management system, or legacy database needs technical compatibility testing before quoting a fixed build, a £950 Technical Feasibility Blueprint (£1,500+ for complex multi-system setups) is credited 100% against implementation. See pricing →

Stop losing the EV-charger enquiry.

Most businesses start with a Phase 1 Working Fix (from £2,000) for instant enquiry response and automated quote follow-up. Full connected systems with website rebuilds and CRM pipelines are £3,000–£6,000, with managed operation from £300/month. Upfront fixed scope, with software and ad spend billed directly at cost.

Book a systems review